
All marketers know that a valuable audience is a rare and powerful thing when it comes to marketing campaigns. Finding a reliable, accurate, deep source of data for building prospect audiences or for enhancing insight into existing audiences is priceless.
CDS Global is building such a data asset. In this session, complete with a demo, you will learn about our exciting new Collaborative Data Cloud and how it can supercharge your audiences, your campaigns and your results.
Are you taking full advantage of CDS Global’s solutions? Join us as we highlight best practices around our top solutions to help you increase revenue, decrease costs and grow efficiencies for your brands today. Some of the key topics are:
- Implementing credit card continuous service
- Continuing the drive to online transactions
- Generating revenue from all customer touch points
- And many more
Your subscribers are online, on mobile devices and on social media. Are you? Finding your fast-moving audience across channels is a challenge. Learn how CDS Global can help you navigate past the pitfalls and put you on the successful path to digital audience segmentation and personalized marketing.
In this session, you will learn the latest trends in retargeting, how to reach your offline subscribers in the online world and how to pull it all together for a 360-degree approach that yields fantastic results.
New digital media capabilities have opened up the door of opportunity. Don’t miss this session.
You’ve probably heard by now that the customer experience is the most important aspect of your interactions. No longer is it enough to provide a good product or a great price. The most successful companies place their consumers in the center, with numerous studies showcasing that companies maximizing the experience reap the rewards – everything from improved satisfaction and loyalty to increased revenue.
Join Marc as he covers how our care solutions can help you make the most out of each interaction.
- See new tools for measuring the true value of your care touch points
- Learn about new features to recognize your best customers, so you can provide a customized care experience
- Dive into our customer care roadmap, which will deliver valuable and actionable data from your customers' care interactions
Media companies are continually trying to expand existing customer share of wallet and acquire new customers across multiple platforms. The key to success is to effectively use subscriber data.
CDS Global and Folio: met with two publishers to see how they are enhancing their traditional businesses and creating revenue in new platforms. In this session, learn how one publisher uses its marketing database to increase campaign response rates and how another uses its customer database to produce incremental sales across many brand extensions.
The payments landscape is shifting in every direction. Rapidly changing consumer expectations, compliance concerns and new payment methods all require you to be adaptable and flexible to evolve your business.
From the latest payment technologies and the most current security measures, to maximizing your revenues and subscriber retention, CDS Global will help you manage the changing industry and take advantage of the opportunities.
All marketers know that a valuable audience is a rare and powerful thing when it comes to marketing campaigns. Finding a reliable, accurate, deep source of data for building prospect audiences or for enhancing insight into existing audiences is priceless.
CDS Global is building such a data asset. In this session, complete with a demo, you will learn about our exciting new Collaborative Data Cloud and how it can supercharge your audiences, your campaigns and your results.
You’ve probably heard by now that the customer experience is the most important aspect of your interactions. No longer is it enough to provide a good product or a great price. The most successful companies place their consumers in the center, with numerous studies showcasing that companies maximizing the experience reap the rewards – everything from improved satisfaction and loyalty to increased revenue.
Join Marc as he covers how our care solutions can help you make the most out of each interaction.
- See new tools for measuring the true value of your care touch points
- Learn about new features to recognize your best customers, so you can provide a customized care experience
- Dive into our customer care roadmap, which will deliver valuable and actionable data from your customers' care interactions
Media companies are continually trying to expand existing customer share of wallet and acquire new customers across multiple platforms. The key to success is to effectively use subscriber data.
CDS Global and Folio: met with two publishers to see how they are enhancing their traditional businesses and creating revenue in new platforms. In this session, learn how one publisher uses its marketing database to increase campaign response rates and how another uses its customer database to produce incremental sales across many brand extensions.
Email is the No. 1 channel for marketers looking to connect with their audiences. But how do you stand out from the crowd, making your email the one that is opened?
Join Ben for tips, tricks and testing ideas to take your email program to the next level. Key highlights include:
- Best Practices – get your emails noticed
- Responsive Design – give consumers access on any device
- Testing, Testing, Testing – dive into email testing from marketing and operational viewpoints.
Join us for closing remarks and an informal reception with wine, beer, soda and light snacks.