Laura McBride

Laura McBride is a client director at CDS Global and manages overall strategic relationships with multiple clients in the media industry. In this role, she collaborates with her clients and across CDS Global’s business units to ensure business needs are met or exceeded through continual awareness of the client’s objectives, philosophies, policies and marketing strategies.

Laura began her career with CDS Global in 2012 as the director of project management, working directly with product management, IT and operations. She joined the client services team in 2014 as client director for three accounts. Prior to CDS Global, Laura served as the audit manager for the Alliance for Audited Media (formerly the Audit Bureau of Circulations) for seven years where she managed 10-14 employees who conducted more than 150 audits annually for publishers throughout the industry, including Forbes and Rodale. She is certified in Pragmatic Marketing and disciplined in project management principles. Laura graduated from Drake University with a Bachelor of Science in business administration with a marketing concentration.